At 22, Bella Thorne has done it all: artist, actress, musician, best-selling author, director and social media phenomenon (over 21 million followers!). Recently, she added another tag to her impressive list of accomplishments: cannabis entrepreneur. In October, the former Disney star teamed up with Glass House Group, a California-based vertically integrated cannabis and hemp company, to launch Forbidden Flowers, a new cannabis brand. For Thorne, it was the culmination of her long-time passion for cannabis as well as a desire to open another revenue stream for herself. So far, the budding business dynamo’s foray into the industry has been a smash success. Thorne kicked off the initial debut of Forbidden Flowers with a sold-out multi-week tour of retail locations across the Golden State that carry the brand.

But she’s not resting on her laurels. According to Thorne, there’s more to come: A new CBD brand is in the pipeline as well as a hemp line slated to open in new markets outside California next year. Brash and candid, Thorne shared her unfiltered thoughts on her new cannabis venture and how it stands apart from the clutter of other celebrity-minted weed brands.

This interview was edited for conciseness and clarity.

Iris Dorbian: What compelled you to launch a cannabis brand Forbidden Flowers? What were the motivating factors?

Bella Thorne: I have really wanted to get into the cannabis industry for a while now. I’ve been smoking weed for a good minute (laughs). When I was younger, I dealt heavily with anxiety and depression and weird eating habits and stomach problems. It was making me miserable. CBD oil and weed were the only things to help me. I don’t believe in pills. My other main reason was money. It’s another chapter, a step in the page of my mobilization.

Dorbian: How did you find out about Glass House Group?

Thorne: That was actually interesting. I’ve been trying different weeds from different places. I can’t smoke strong indoor weed. it hurts my throat too much. It’s sprayed. I only smoke outdoor grown weeds. I asked Glass House to work with me after going to their facilities. The managers treated their plants like babies. It literally needs love to grow.

Dorbian: There have been quite a few celebrities who have also launched their own cannabis lines recently. How does your brand Forbidden Flowers differ from the others?

Thorne: We go out of our way to be completely organic and we care about the flower which I think is a different step to take. We rather take our time rather than rushing it. If we sell out, then we have nothing to sell. We don’t just want to sell flower that’s not as good. We rather wait until our next batch is ready to be picked.

Dorbian: You have a massive amount of followers on social media. What has been their overall reaction to your new cannabis brand?

Thorne: It differentiates. Most of my fans love the idea of weed whether they smoke it or not because they understand it and the difference it makes. I do have younger fans and I understand if it freaks them out. I am of age and I don’t want people who are not of age to smoke it. I think that people—they see that I’m trying so hard. I’m in every little bit of aspect of the business, especially the creative part that’s so important.

Dorbian: What do you want prospective customers to know about your brand? Why should they buy it versus another brand?

Thorne: If you haven’t tried smoking marijuana, you should. I want to say there’s a chance in life for everything. Forbidden Flowers could be yours. I want to say follow us because we’re a brand that wants to deep dive in the medical benefits of the cannabis space. I want to say to people to open your f*** eyes because the world has changed because it’s not the “devil’s lettuce.”

Source: forbes.com

Bella Thorne has partnered with top tier social media experts and entrepreneurs Razvan Romanescu, Darren Lopes and Robert Ceccarelli to launch 10PM Curfew (10pmcurfew.com) the fastest growing female centric fashion & beauty network.

10pmcurfew.com aims to be the leading voice for females when it comes to discovering new fashion trends, inspiration, products, health & fitness routines, and everything in between.

Thorne will post exclusive content on the accounts, while also contributing to the overall content strategy and direction. She’ll be promoting the accounts to help ensure that the audience continues to grow at a rapid rate. The network will also provide a platform for Thorne to have exclusive product releases and announcements.

“We strive to empower women while building one centralized voice where content creators and brands can co-exist while offering value to the community,” stated Romanescu. “Brands constantly want distribution and visibility and females all want new looks and inspiration – we aim to marry the two sides and we think Bella is the perfect person to collaborate with as she embodies what it means to be a strong, millennial female.”

“I’m so stoked to partner up with 10pm curfew. They represent female empowerment and highlight every woman’s originality through style and community. As a human we are all looking for our personalities to be well reflected through our style. I am honored to be the face of a company that’s growing into one of the most prominent female networks,” stated Thorne.

10pmcurfew.com is expanding across every major platform and recently acquired @style / @girls on TikTok to continue to grow our presence there. This will ensure clients that work with us have distribution across every major platform when running a campaign.

Source: prnewswire.com